James Kim

MSU Graduate
+
Future
Art Director

About

Hello, My names is James Kim, a recent graduate from Michigan State University. I am an Advertising Creative Major and working towards in achieving a degree in the field. I am originally from Canada, but have spent most of my life in Tampa, Florida. I am on a mission to make my mark of creativity in this dull world and hope to make my experiences.Love For all things Design, Art and Film.

Contact

Email: [email protected]

Nature MAde

Gold ADDY Award Winner

Nature Made was a challenge set by my professor to have a subversion of expectations within an ad to make a lasting impression by somehow connecting between 2 seemingly random objects, nutritional gummies and cereal.After the opportunity to have access to a camera crew and the ability to direct, edit and produce the final work, it was suggested to put this project up for the ADDY Awards by my professor. The American Advertising Awards (ADDY) which is the largest and most representative award ceremony in the advertising industry.I was Awarded the highest honor, the Gold for the Lansing Division of the Competition and was recognized for my creative work.

Broad Art Museum

In my senior year, we were challenged with the task of creating an ad for Michigan State Univeristy's Broad Art Museum. The main goal for this project was to promote the Museum for the Freshman and Sophomore audience, which most didn't know existed, must less visitedIn this group endeavor, we created a promotional video ad as well as print ads with our main idea being, "Art has no Pre-Requisites" as a way to connect both student life as well as the art museum on campus free of charge.

Energy Drink

Energy Drink Ad created to promote the drink in a comedic fashion.

Busted:Netflix Opening

Challenged to create a fictional, dark , grimy, and suspenseful opening title for a fictional Netflix show titled, Busted. Created a opening for Busted with whatever I had around my house and turned it into a resourceful project with improvisation.

DAy in a Life

Short documentary about the day in a life of MSU Student, James Kim.

Digital Designs

App + Web Designs

Naomi Jewelry

Naomi Jewelry Website Redesign for a small business owner to help modernize her old website to make it more appealing for her target audience.

To be faithful to the original, I went with bold, but still keeping the minimal design with a use of more models and short animations that would portray the modernized version of the website to target more of a millennial and zillennial target audience.

This app was also created to demonstrate to the client what a dedicated app would look like for their business in online shopping.

Original

Revised

Hateful Eight

The Hateful Eight - Quentin Tarantino's western movie is a one about deception and re-imagined as a game to promote the movie

Focus Up

Focus UP is an App that I designed to tackle the common problem of short attention spans of this generation. With the use of a short game interactive game, It allows users to construct their progress while being productive.

League questionnaire

League of Legends is the most popular online game in the world and is full of playable characters. This short League of Legends Questionnaire is an app that I designed to help newer players determine a playable champion from a pool close to 150 to find a suitable "champion" of their choice for one of the game's 3 lanes.

Everything Gold

"Everything Gold" is an app I designed for an online shopping app for a gold jewelry business.